If your in Atlantic Beach, North Carolina you have to visit Atlantic Beach surf shop, it's like no other surf shop we have seen. The recently expanded and renovated shop doubled in size to almost 10,000 sq. feet making ths one of the biggest surf shops on our tour. AB surf shop opened in 1964, selling surfboards to locals and tourists for over 45 years.
Atlantic Beach has pulled off the impossible they have combined a pure surf shop, that any core surfer would appreciate and it combined with a high end boutique. The guys ( or girls) can go upstairs and drool over the selection of longboards, shortboards, SUP's and gear..if Atlantic Beach doesn't have the gear you want you really don't need it. For example AB sells Stand Up Paddle boards as well as paddles but they also stock hard to find paddle fins. Don't be fooled by the amazing merchandising thats clean and organized or the better men's sportswear section, this shop is a core surf shop. AB carries Walden's stock surfboards including the Walden SUP's, AB is also a custom Walden shop, if you don't see what you want on the rack AB surf can order it for you.
When we arrived at AB the downstairs was swarming with young, hip women clamoring to get their hands on the coolest brands. Of course they have the Roxy and Rip Curl 's but they still seem to have the best pieces within these brands that you don't see anywhere else. The women's buyer is very talented, the mix of brands is unique, fresh and beautifully merchandised. AB surf also carries the boutique brands that keeps the store from looking like a cookie cutter surf shop, like Vineyard Vines, Eliza B., Free People, Sperry, Patagonia & Nanette Lapore.
Atlantic Beach Surf shop has their own gear including hats, T-shirts, mugs & stickers just to name a few. This year the Morrow brothers took the shop over from dad who happily retired to the keys after 45 years, you can tell this is a family owned business. The store is big with a giant selection but it still has that hands on family run feel. The staff is friendly, hardworking and knowledgeable. Atlantic Beach Surf shop is a must stop if your in North Carolina.
For more information on AB visit their website at http://www.absurfshop.com/
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